Microsft Overview: 2016

Saturday, December 31, 2016

Environment:



  • In 2011, Greenpeace released a report rating the top ten big brands in cloud computing on their sources of electricity for their data centers. At the time, data centers consumed up to 2% of all global electricity and this amount was projected to increase. 


  • Phil Radford of Greenpeace said "we are concerned that this new explosion in electricity use could lock us into old, polluting energy sources instead of the clean energy available today,"




  •  and called on "Amazon, Microsoft and other leaders of the information-technology industry must embrace clean energy to power their cloud-based data centers."


  •  In 2013, Microsoft agreed to buy power generated by a Texas wind project to power one of its data centers.


  •  Microsoft is ranked on the 17th place in Greenpeace's Guide to Greener Electronics (16th Edition) that ranks 18 electronics manufacturers according to their policies on toxic chemicals, recycling and climate change.[154] Microsoft's timeline for phasing out brominated flame retardant (BFRs) and phthalates in all products is 2012 but its commitment to phasing outPVC is not clear. As of January 2011, it has no products that are completely free from PVC and BFRs.






  •  Microsoft makes use of alternative forms of transit. It created one of the world's largest private bus systems, the "Connector", to transport people from outside the company; for on-campus transportation, the "Shuttle Connect" uses a large fleet of hybrid cars to save fuel. The company also subsidises regional public transport, provided by Sound Transit and King County Metro, as an incentive.



  •  In February 2010 however, Microsoft took a stance against adding additional public transport and high-occupancy vehicle (HOV) lanes to the State Route 520 and its floating bridge connecting Redmond to Seattle; the company did not want to delay the construction any further.[158] Microsoft was ranked number 1 in the list of the World's Best Multinational Workplaces by the Great Place to Work Institute in 2011.[159]

Environment:



In 2011, Greenpeace released a report rating the top ten big brands in cloud computing on their sources of electricity for their data centers. At the time, data centers consumed up to 2% of all global electricity and this amount was projected to increase. 

Phil Radford of Greenpeace said "we are concerned that this new explosion in electricity use could lock us into old, polluting energy sources instead of the clean energy available today,"



 and called on "Amazon, Microsoft and other leaders of the information-technology industry must embrace clean energy to power their cloud-based data centers."[152] In 2013, Microsoft agreed to buy power generated by a Texas wind project to power one of its data centers.[153] Microsoft is ranked on the 17th place in Greenpeace's Guide to Greener Electronics (16th Edition) that ranks 18 electronics manufacturers according to their policies on toxic chemicals, recycling and climate change.[154] Microsoft's timeline for phasing out brominated flame retardant (BFRs) and phthalates in all products is 2012 but its commitment to phasing outPVC is not clear. As of January 2011, it has no products that are completely free from PVC and BFRs.


Microsoft's main U.S. campus received a silver certification from the Leadership in Energy and Environmental Design(LEED) program in 2008, and it installed over 2,000 solar panels on top of its buildings in its Silicon Valley campus, generating approximately 15 percent of the total energy needed by the facilities in April 2005.[156] Microsoft makes use of alternative forms of transit. It created one of the world's largest private bus systems, the "Connector", to transport people from outside the company; for on-campus transportation, the "Shuttle Connect" uses a large fleet of hybrid cars to save fuel. The company also subsidises regional public transport, provided by Sound Transit and King County Metro, as an incentive.[156][157] In February 2010 however, Microsoft took a stance against adding additional public transport and high-occupancy vehicle (HOV) lanes to the State Route 520 and its floating bridge connecting Redmond to Seattle; the company did not want to delay the construction any further.[158] Microsoft was ranked number 1 in the list of the World's Best Multinational Workplaces by the Great Place to Work Institute in 2011.[159]

Environment

In 2011, Greenpeace released a report rating the top ten big brands in cloud computing on their sources of electricity for their data centers. At the time, data centers consumed up to 2% of all global electricity and this amount was projected to increase. Phil Radford of Greenpeace said "we are concerned that this new explosion in electricity use could lock us into old, polluting energy sources instead of the clean energy available today,"[151] and called on "Amazon, Microsoft and other leaders of the information-technology industry must embrace clean energy to power their cloud-based data centers."[152] In 2013, Microsoft agreed to buy power generated by a Texas wind project to power one of its data centers.[153] Microsoft is ranked on the 17th place in Greenpeace's Guide to Greener Electronics (16th Edition) that ranks 18 electronics manufacturers according to their policies on toxic chemicals, recycling and climate change.[154] Microsoft's timeline for phasing out brominated flame retardant (BFRs) and phthalates in all products is 2012 but its commitment to phasing outPVC is not clear. As of January 2011, it has no products that are completely free from PVC and BFRs.[155]
Microsoft's main U.S. campus received a silver certification from the Leadership in Energy and Environmental Design(LEED) program in 2008, and it installed over 2,000 solar panels on top of its buildings in its Silicon Valley campus, generating approximately 15 percent of the total energy needed by the facilities in April 2005.[156] Microsoft makes use of alternative forms of transit. It created one of the world's largest private bus systems, the "Connector", to transport people from outside the company; for on-campus transportation, the "Shuttle Connect" uses a large fleet of hybrid cars to save fuel. The company also subsidises regional public transport, provided by Sound Transit and King County Metro, as an incentive.[156][157] In February 2010 however, Microsoft took a stance against adding additional public transport and high-occupancy vehicle (HOV) lanes to the State Route 520 and its floating bridge connecting Redmond to Seattle; the company did not want to delay the construction any further.[158] Microsoft was ranked number 1 in the list of the World's Best Multinational Workplaces by the Great Place to Work Institute in 2011.[159]

Headquarters:


                                

Microsoft European HQ – Paris




The corporate headquarters, informally known as the Microsoft Redmond campus, is located at One Microsoft Way in Redmond, Washington.


 Microsoft initially moved onto the grounds of the campus on February 26, 1986, weeks before the company went public on March 13.

 The headquarters has since experienced multiple expansions since its establishment. It is estimated to encompass over 8 million ft2(750,000 m2) of office space and 30,000–40,000 employees.

 Additional offices are located in Bellevue and Issaquah (90,000 employees worldwide). The company is planning to upgrade its Mountain View, California campus on a grand scale. The company has occupied this campus since 1981.

 The company is planning to buy the 32-acre campus.

 The plans submitted involve expanding the campus by 25%. It is expected that it will take three years to complete the expansion.

 If approved, construction will start in early 2017.

Headquarters

Microsoft European HQ – Paris
The corporate headquarters, informally known as the Microsoft Redmond campus, is located at One Microsoft Way in Redmond, Washington. Microsoft initially moved onto the grounds of the campus on February 26, 1986, weeks before the company went public on March 13. The headquarters has since experienced multiple expansions since its establishment. It is estimated to encompass over 8 million ft2(750,000 m2) of office space and 30,000–40,000 employees.[160] Additional offices are located in Bellevue and Issaquah (90,000 employees worldwide). The company is planning to upgrade its Mountain View, California campus on a grand scale. The company has occupied this campus since 1981. The company is planning to buy the 32-acre campus.[161] The plans submitted involve expanding the campus by 25%. It is expected that it will take three years to complete the expansion. If approved, construction will start in early 2017.[161]

Flagship stores:





On October 26, 2015, the company opened its flagship retail location on Fifth Avenue in New York City. The location features a five-story glass storefront and is 22,270 square feet.

As per company executives, Microsoft had been on the lookout for a flagship location since 2009.
 The company's retail locations are part of a greater strategy to help build a connection with its consumers.

 The opening of the store coincided with the launch of the Surface Book and Surface Pro 4. Notably, the second floor has a large area designated for consumers to play Xbox games.

 The third floor has been named the "Dell Experience at the Microsoft Store," which showcases various Dell products. The fourth floor is for employees and administrative operations. The fifth floor has been designed as a pseudo-conference center, as it will hold events and meetings.

 On November 12, 2015, Microsoft opened a second flagship store, located in Sydney's Pitt Street Mall.[165] The two-storey, 6000 sq ft location features Microsoft's flagship products including the Surface line and Xbox One, 

there is also an Answer Desk on site for customers to get product support.[166]

Flagship stores:





On October 26, 2015, the company opened its flagship retail location on Fifth Avenue in New York City. The location features a five-story glass storefront and is 22,270 square feet.

As per company executives, Microsoft had been on the lookout for a flagship location since 2009.
 The company's retail locations are part of a greater strategy to help build a connection with its consumers.

 The opening of the store coincided with the launch of the Surface Book and Surface Pro 4. Notably, the second floor has a large area designated for consumers to play Xbox games.

 The third floor has been named the "Dell Experience at the Microsoft Store," which showcases various Dell products. The fourth floor is for employees and administrative operations. The fifth floor has been designed as a pseudo-conference center, as it will hold events and meetings.

 On November 12, 2015, Microsoft opened a second flagship store, located in Sydney's Pitt Street Mall.[165] The two-storey, 6000 sq ft location features Microsoft's flagship products including the Surface line and Xbox One, 

there is also an Answer Desk on site for customers to get product support.[166]

Flagship stores:





On October 26, 2015, the company opened its flagship retail location on Fifth Avenue in New York City. The location features a five-story glass storefront and is 22,270 square feet.

As per company executives, Microsoft had been on the lookout for a flagship location since 2009.
 The company's retail locations are part of a greater strategy to help build a connection with its consumers.

 The opening of the store coincided with the launch of the Surface Book and Surface Pro 4. Notably, the second floor has a large area designated for consumers to play Xbox games.

 The third floor has been named the "Dell Experience at the Microsoft Store," which showcases various Dell products. The fourth floor is for employees and administrative operations. The fifth floor has been designed as a pseudo-conference center, as it will hold events and meetings.[163] On November 12, 2015, Microsoft opened a second flagship store, located in Sydney's Pitt Street Mall.[165] The two-storey, 6000 sq ft location features Microsoft's flagship products including the Surface line and Xbox One, there is also an Answer Desk on site for customers to get product support.[166]

Flagship stores





On October 26, 2015, the company opened its flagship retail location on Fifth Avenue in New York City. The location features a five-story glass storefront and is 22,270 square feet.[162] As per company executives, Microsoft had been on the lookout for a flagship location since 2009.[163] The company's retail locations are part of a greater strategy to help build a connection with its consumers. The opening of the store coincided with the launch of the Surface Book and Surface Pro 4.[164] Notably, the second floor has a large area designated for consumers to play Xbox games. The third floor has been named the "Dell Experience at the Microsoft Store," which showcases various Dell products. The fourth floor is for employees and administrative operations. The fifth floor has been designed as a pseudo-conference center, as it will hold events and meetings.[163] On November 12, 2015, Microsoft opened a second flagship store, located in Sydney's Pitt Street Mall.[165] The two-storey, 6000 sq ft location features Microsoft's flagship products including the Surface line and Xbox One, there is also an Answer Desk on site for customers to get product support.[166]

Sponsership:



The company was the official jersey sponsor of Finland's national basketball team at the 2015 EuroBasket.

The company sponsored the Lotus F1 Team as Microsoft Dynamics.

Sponsership:



The company was the official jersey sponsor of Finland's national basketball team at the 2015 EuroBasket.

The company sponsored the Lotus F1 Team as Microsoft Dynamics.